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Our Story

We believe that hair is an important part of our identity. It can fill us with confidence, make us feel beautiful, and connect us to our roots. That is why when it comes to hair, we want to get it 100% right. We are driven by our guiding philosophy to create a natural, ethically produced haircare range that empowers black women around the world.

Our chebe hair products are expertly handcrafted in the USA and contain the finest natural ingredients from the rich soils of Africa to give you the results your hair craves. Chebeauty products will retain hair moisture, promote healthy growth, repair damaged hair and restore the natural beauty of your hair.

Whether you have long, coily hair, twist-outs, braids or short hair, our beautiful range is perfect for every hair type. We’re a company with the ambition to redefine beauty practices, reinvent haircare, and empower black women to embrace their authentic selves.

Our haircare range includes:
Chebe Hair Butter
Chebe Hair Paste
Chebe Hair Oil
Chebe Powder
Karkar Oil
Fermented Rice Water

Disrupting traditional beauty standards

We know how hard it can be to find the right products tailored to your specific hair needs. That is why we have an excellent selection perfect for every hair type to help you embrace your authentic self and have flawless, natural hair.

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beauty standart women image
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Shea Butter Rosemary Oil Cocoa Butter

Ingredients

Our products are formulated with natural ingredients to make the best haircare range in the world.

At Chebeauty, we believe that great haircare can be accomplished without the use of toxic chemicals found in conventional beauty products, and we can achieve this without compromising excellent hair.

Opinions matter, as do the voices that express them.

Melisza Mcpherson
Beauty Influencer

@meliszamcfierce verified icon

120K Followers

“It gives so much moisture to your locks and provides it with high levels of nutrients needed for healthy growth.”

Chebe Hair Butter

Product Used

Chebe Hair Butter

$20.00 $40.00

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Christina Abiola
Beauty Influencer

@christinaabiola verified icon

95K Followers

“I absolutely love this product! I use it once a week after washing my hair and I have to say if you’re looking for the perfect addition to your hair care routine, this is your answer!”

Chebe Hair Butter

Product Used

Chebe Hair Butter

$20.00 $40.00

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Santia Deck
Athlete

@trackbaby001 verified icon

890K Followers

“My hair is both thicker and softer and everyone keeps on asking what I’ve done to get it to look so pretty. Best haircare item on the market for afro-hair types”

Chebe Hair Paste

Product Used

Chebe Hair Paste

$20.00 $40.00

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Kiaya Elliot
Beauty Influencer

@therealkiaayaa verified icon

175k followersK Followers

“My hair is both thicker and softer and everyone keeps on asking what I’ve done to get it to look so pretty.”

Chebe Hair Butter

Product Used

Chebe Hair Butter

$20.00 $40.00

Shop now